Builder’s Guide (to Community Marketing)

A beginner’s guide on how to become a community manager, manage an online community, or simply break into the community industry in whatever capacity is available to you — whether that’s building a B2B brand community, a support group, or something entirely different. Where do you turn for community best practices? How can you build the skills a community professional needs to do their job? This ebook covers the essential elements from the introduction of career paths and salary negotiation tips to upskilling your knowledge through various community programs.